Indian matchbox labels as a visual archive

(itsnicethat.com)

55 points | by sahar_builds 2 days ago

11 comments

  • aggregator-ios 11 minutes ago
    I would’ve read what the site was about if I didn’t get the most complicated cookie consent modal. Just backed out and won’t be visiting that now.
    • a012 1 minute ago
      Yes, there are _40_ necessary cookies which you can’t deny, 40, like it’s basically an ad in disguise
    • coldpie 8 minutes ago
      FWIW I did not see a cookie modal. Most likely it was blocked by uBlock Origin's Annoyances filters. You should give it a try, it fixes a lot of this crap.
  • newyankee 1 hour ago
    Well one hobby I had when young was collecting these matchboxes. It was rumored that collecting 1000 unique ones would unlock something and gave rise to a rat race, this is pre Indian internet and no one really knew what it would unlock. I would look into the dirtiest of places against my family's protests.

    A variant of the iconic 'Ship' called 'Shib', probably a misprint was the most prized possession. When I rethink this, it seems the poor man's version of baseball cards or other collectibles but as fun, a jugaad fun activity in times of extreme scarcity

    • vishnugupta 26 minutes ago
      Me and my friends collected, traded and also played a game with stone by staking match box covers. The idea is everyone stakes match box covers in a small circle drawn on an open ground. Everyone then takes turn to throw stone at the pile. Whichever match cover that’s dislodged out of the circle belongs to the thrower. Also played it with cigarette packet covers.

      Fun times

  • renticulous 49 minutes ago
    Printed Rainbow

    https://www.youtube.com/watch?v=LatobRtLukM

    The journey of an old woman and her cat through the fantastical world of match box covers. The film premiered in Cannes Critic's Week in 2006, winning three awards in Cannes and 22 other international awards.

  • nodeflare 1 hour ago
    “Shib” being more valuable because of a printing mistake is honestly the most believable part of this story. Every collectible scene somehow ends up worshipping misprints.
    • embedding-shape 1 hour ago
      > Every collectible scene somehow ends up worshipping misprints.

      I mean, the whole thing is about collecting rare things, anything that makes something rare of course will be worshiped, that's the point of the whole hobby in the first place...

  • dirkc 26 minutes ago
    Play with that cookie consent bar at the bottom if you feel like you need to get your blood pumping!
    • xnorswap 15 minutes ago
      Yes, apparently you're not allowed to not allow the "unclassified" category. Apparently it was really hard to classify "ads.twitter" as marketing, so it remains unclassified and therefore you can't opt-out.

      Except you can, because there's a greyed out but functional "necessary cookies only" button, but only after clicking customise.

      At some point there needs to be a reckoning for companies that take the piss like this.

  • debayande 1 hour ago
    Ah, this brings back so many memories. Wimco used to be a top manufacturer back in the day (and probably still is, although I'm not sure about that.)

    Highlights of my childhood include Aim, Bullock Cart, Chief, Homelites, Sunflower, Tekka and The Horse Head, among others.

  • cyb0rg0 57 minutes ago
    It reminded me of the now defunct India-zine http://sepiamutiny.com/blog/
  • dwa3592 1 hour ago
    I remember my grandma's favorite beedi brand - paanch phool. She would give me 10 bucks to buy a pack for her which was around 5 bucks that time. The remaining would be my tip.
  • zkmon 1 hour ago
    3 Mangoes brand from the 70's, is very familiar to me.
  • yunohn 1 hour ago
    Maybe I missed something, but this article felt more like an ad for their modern matchbox designs, versus any sort of gallery of older ones - save for a collage near the end.
  • 4748494949 2 hours ago
    [flagged]